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Middle Class Is Most Eager to Visit Disney Theme Parks

  • People who earn lower than $75,000 are most keen to go to Disney, in accordance to an Insider ballot.
  • However, Disney theme parks are rapidly changing into too costly for the center class.
  • Those with yearly incomes over $150,000 have been the least involved in taking a Disney trip.
  • Visit Insider’s homepage for extra tales.

It’s no secret that Disney holidays change into more and more costly annually. Still, diehard followers — particularly these within the center class — are keen to go to the corporate’s theme parks.

According to a brand new Insider ballot, individuals who make lower than $75,000 per 12 months are the almost certainly to contemplate visiting Disney locations.

However, as Insider has beforehand reported, the theme-giant has change into too costly for the typical American household — that means a number of the firm’s greatest followers cannot afford a visit.

Insider’s survey was executed by way of SurveyMonkey amongst 1,086 respondents, with a 3% margin of error. It ran on May 13, 2021.

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disney world august 2020

Disney World’s Hollywood Studios park in August 2020.

Charles Sykes/Invision/AP


Survey members have been first requested, “Would you visit a Disney theme park this year?”

Of those that stated they both “definitely would” or “probably would” take a Disney trip, 222 have been respondents who stated they’ve a yearly revenue of $75,000 or much less. But when it got here to members who stated they earn greater than $75,000 per 12 months, solely 109 respondents stated they “definitely” or “probably” would go to.

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  • Specifically, those that stated they earn between $50,000 and $74,999 per 12 months have been seemingly essentially the most keen to go to Disney.
  • Those who stated they earn between $25,000 to $49,999 per 12 months have been the second largest group to say they’d contemplate visiting a Disney park this 12 months.
  • People who stated their yearly revenue is between $150,000 and $199,999 have been the least involved in visiting Disney locations this 12 months, with solely eight respondents saying they “definitely would” or “probably would” go to.

As Daryl Austin beforehand reported for Insider, Disney World holidays for a household of 4 can price greater than $6,000. Tickets and lodge stays are two of the priciest aspects of Disney holidays. The firm’s meals, transportation, and souvenirs are additionally extraordinarily costly.

Unfortunately for followers, these sky-high costs are seemingly the results of greater than inflation.

According to The Wall Street Journal, Disney World increased ticket prices at roughly double the rate of inflation all through the 2010s. While the theme park’s reasons for doing so vary, as reported by Reader’s Digest, it is clear that Disney goals to be the final word trip spot.

“Disney does not like to lose — not just lose, Disney doesn’t even like to compete,” Robert Niles, the founding father of Theme Park Insider, previously told Business Insider. “Disney wants to dominate its competition.”

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disney world resort

A view of the Walt Disney World Dolphin resort.

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Insider’s current ballot additionally discovered that a whole lot of Americans say they will not contemplate visiting a Disney park this 12 months as a result of it is too costly. Of course, security considerations relating to COVID-19 are nonetheless excessive amongst Disney followers, however extra individuals stated they cannot justify the bills of a Disney trip.

Specifically, greater than 50% of respondents each with youngsters and with out stated they really feel Disney holidays are too costly “in general” to warrant a visit. Another 32% of members with youngsters stated they’d like to go to a Disney property however cannot afford to.

SurveyMonkey Audience polls from a nationwide pattern balanced by census knowledge of age and gender. Respondents are incentivized to full surveys by way of charitable contributions. Generally talking, digital polling tends to skew towards individuals with entry to the web. SurveyMonkey Audience would not strive to weight its pattern based mostly on race or revenue. Polling knowledge collected 1,086 respondents May 13, 2021, with a 3 share level margin of error.

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