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Is it Good for Making a Website in 2021?


Considering utilizing Bluehost Website Builder to create a web site? In our hands-on Bluehost Website Builder evaluation, we’ll show you how to resolve if it’s one of the best web site builder for your wants.

Bluehost Website Builder is a beginner-friendly web site creation instrument that’s obtainable on all of Bluehost’s internet hosting plans. The builder relies on WordPress, however you get a utterly customized interface to arrange your web site and management your content material.


By the top of our Bluehost Website Builder evaluation, you need to have a good concept of whether or not this instrument is true for you or if a totally different instrument may go well with you higher.


📚 Table of contents:

How does Bluehost Website Builder work?

Bluehost Website Builder makes use of a distinctive method that’s totally different from different fashionable web site builders, like Squarespace or Wix.

Instead of reinventing the wheel to create a absolutely standalone builder, Bluehost Website Builder is created on high of WordPress.

When you construct a website, you’ll use a 100% customized interface from Bluehost Website Builder, so it does “feel” like a web site builder. But the WordPress software program continues to be the engine beneath your website, and you continue to have the choice to entry the complete WordPress admin dashboard and set up plugins if wanted.

On a extra technical degree, Bluehost Website Builder is simply a theme for WordPress. But it’s not your common WordPress theme since you’ll have the ability to management every thing utilizing the customized Bluehost Website Builder dashboard.

Another key consequence of this method is that you simply nonetheless want web hosting from Bluehost to make use of Bluehost Website Builder. You can entry Bluehost Website Builder on any Bluehost WordPress internet hosting plan, together with the most cost effective Basic plan.

You’ll have the ability to higher perceive this dynamic as we go hands-on in the subsequent part.

What it’s wish to create a website with Bluehost Website Builder

To create a new web site powered by Bluehost Website Builder, you should utilize Bluehost’s WordPress installer instrument. Only, as an alternative of putting in the “regular” WordPress software program, you’ll select the Bluehost Website Builder possibility throughout sign-up:

Choose Bluehost website builder

Let’s undergo some key elements of the Bluehost Website Builder.

User-friendly setup wizard

When you first create a new website, the setup wizard helps you configure vital fundamentals for your website.

One of essentially the most helpful options right here is that you would be able to enter a key phrase for your web site’s area of interest/objective and the builder will robotically select a template to match:

Choose your website niche

You’ll additionally have the ability to configure different vital particulars, equivalent to colours, emblem, typography, contact particulars, and so forth.

Add contact details

Drag-and-drop editor

Once you undergo the setup wizard, you’ll have the ability to absolutely customise your web site and all of its pages utilizing Bluehost Website Builder’s drag-and-drop editor.

The drag-and-drop editor makes use of a section-based method, which is vital to grasp.

In a nutshell, this section-based method makes it a little simpler to create a handsome design.

Sections are principally these little mini templates that you would be able to put collectively like Lego blocks to create the right design.

For instance, take a look at the primary part on the high of the web page. Instead of needing to manually place the heading textual content, button, background, and so forth, you’ll be able to simply add the pre-built part, customise it to incorporate your personal content material, and name it a day.

You can see that your entire space is one part – I’ve highlighted it in purple so you’ll be able to see:


You can not change the format of the weather contained in the part, however you’ll be able to customise the entire content material, colours, and so forth. Beyond that, you can too disable sure components utilizing the sidebar on the precise – you’ll be able to see that there are 4 components in the sidebar below the Elements heading. These match the editable content material in the part:

  • Title
  • Subtitle
  • Description
  • Buttons

Or, in case you don’t just like the format of a part, you might all the time exchange it with a totally different part template. You might additionally add one other part above or under it. You get a ton of various part templates to select from:

Bluehost Website Builder review revealing the number of sections to choose from

If you need to create further pages, you’ll be able to go to the Menus & Pages space. You’ll have the ability to create new pages, both ranging from a pre-built template or creating your personal design by placing collectively totally different sections.

Search engine optimization (web optimization) settings

Bluehost Website Builder does embrace some web optimization options, although they aren’t very superior.

For every web page, you’ll be able to set the web optimization title and meta description for Google. You may also management the URL slug.

Bluehost Website Builder review of SEO options

However, Bluehost Website Builder doesn’t embrace extra superior web optimization options equivalent to structured knowledge/schema markup.

For newbies, the builder ought to be nice for web optimization, however extra superior customers may admire the complete flexibility of WordPress for superior web optimization techniques.

Full WordPress dashboard entry

Remember, Bluehost Website Builder relies on the WordPress software program. So, if wanted, you’ll be able to all the time click on the WP Admin hyperlink in the builder interface to go to the “regular” WordPress dashboard.

Full WordPress dashboard

Here, you’ll be able to set up plugins, edit content material, and so forth.

However, the mixing isn’t seamless. For instance, in case you set up a new plugin, it won’t be as straightforward to make use of that plugin in the Bluehost Website Builder as it is to make use of the plugin in the common WordPress dashboard.

For that motive, I might say that Bluehost Website Builder may not be the only option in case you plan to make use of a lot of WordPress plugins and/otherwise you plan to work in the standard WordPress dashboard.

With that being mentioned, Bluehost Website Builder’s built-in options can remove a lot of the necessity for plugins, so this won’t be a difficulty. For instance, the builder already consists of built-in options for web optimization and social media integrations.

You may also use the common WordPress editor to create or edit pages. This will get a bit technical. But in case you’re conversant in WordPress, every part in your Bluehost Website Builder design is actually simply a block in the WordPress editor:

Block editor

This would allow you to mix-and-match different forms of content material inside your Bluehost Website Builder designs, like inserting content material from a plugin in the common WordPress editor.


If you need to create a weblog, Bluehost Website Builder additionally has built-in help for running a blog. You can begin by including a weblog and designing the weblog web page utilizing the editor – you’ll get devoted sections to show your weblog posts:

Create a blog page

To add the weblog posts, although, you’ll want to make use of the common WordPress dashboard and editor:

Write blog posts in WordPress

Pros and cons of Bluehost Website Builder

To summarize our Bluehost Website Builder evaluation, let’s take a look at some professionals and cons:


  • It’s very beginner-friendly, thanks in massive half to the user-friendly onboarding wizard.
  • You can select a design for your area of interest simply by getting into a key phrase.
  • The section-based design method is simpler for newbies to know since you don’t want to position each aspect in your design – you’ll be able to simply put collectively pre-made sections like Lego blocks.
  • It’s primarily based on WordPress, so you’ll be able to nonetheless use the WordPress dashboard and set up plugins. This provides you extra flexibility than different web site builders.


  • It’s nonetheless a self-hosted WordPress website, so it doesn’t have the overall hands-off nature of a true hosted instrument, like Wix or Squarespace.
  • Because the builder makes use of a section-based method, you don’t get as a lot flexibility as a true drag-and-drop design instrument. Basically, section-based design is less complicated however much less versatile.
  • The web site designs are fairly fundamental, so if you need a unique-looking web site you won’t be blissful.

Bluehost Website Builder evaluation abstract: Who ought to use it?

Overall, Bluehost Website Builder is a great tool for customers who do not know the place to start when creating a WordPress web site and simply need a fundamental on-line presence.

Overall, Bluehost Website Builder is a great tool for customers who do not know the place to start when creating a WordPress web site and simply need a fundamental on-line presence.

For instance, in case you simply need to create a easy portfolio or a fundamental web site for your native enterprise, Bluehost Website Builder could be a nice possibility. It makes the method quite simple and you’ll have a handsome product with none complexity.

However, in case you’ve already constructed a few WordPress web sites and/or need a actually customized, distinctive website, you’ll most likely be higher off sticking with “traditional” WordPress. Bluehost Website Builder simply isn’t designed for superior customers or customized web sites and also you’ll seemingly be a lot happier simply utilizing the common WordPress software program.

To sum up:

  • 🌱 Total beginner who’s undecided the place to start out constructing a web site – Bluehost Website Builder is a nice possibility, as it will show you how to rapidly arrange a handsome web site with your enterprise data. You’ll even have room to develop since it’s primarily based on WordPress.
  • 🤯 Total beginner who’s confused by the idea of WordPress and the way it connects to Bluehost Website Builder – possibly think about a standalone web site builder, equivalent to Wix or Squarespace.
  • 💪 Experienced WordPress person – there’s not a lot added worth right here for your state of affairs and also you’d be finest served utilizing a web page builder plugin and even simply sticking to the native block editor (possibly with some block plugins for added flexibility).

If you’re feeling like Bluehost Website Builder is true for you, you’ll be able to try our Bluehost Website Builder tutorial to get began.

If you suppose a web page builder may be a more sensible choice, you’ll be able to try our assortment of one of the best web page builder plugins. Elementor is a nice first alternative – you’ll be able to be taught extra about it in our Elementor evaluation after which observe our Elementor tutorial.

Do you may have any questions on our Bluehost Website Builder evaluation or the builder in common? Let us know in the feedback!

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